What critical decision are you making in sport, recreation and leisure today?
The consequences of not making decisions backed by data are enormous, not only to an organisation's bottom line, but to the health of communities across the globe.
ActiveXchange breaks down data silos to securely bring the right data into one platform, harnessing collective data intelligence and the power of data science, to help you continue to build and encourage more active and healthy communities
Data is being collected on members, participants and activity across the community sport, physical activity, and recreation sectors, but this is often fragmented and locked in siloed systems
Organisations are unable to make accurate, confident or proactive data-driven decisions because they only have insights from their own data, rather than from across the entire industry
Funding and resource planning decisions are made using a 'finger in the air' approach, which means the wrong offer or facility ends up in the wrong place, at the wrong time
Maximise club and membership growth, prioritise resourcing, and influence government planners and funders
Acquire new members cheaper, retain existing members longer, maximise resources, and influence strategic stakeholders
Key participation data and plans from a wide range of sports and active environments transforms into insights to guide planning, operational, and investment priorities
Access and understand consistent and unbiased data intelligence across your network of members to inform your strategic plans and data-driven decisions
Support and enhance your client projects with best practice data gathering, investment planning models and social value reports
Streamline your clients' data collection process, and plug into enhanced sector intelligence - be part of the solution
Supplier of the Year
Best Use of Technology
Best Use of Technology
AusIndustry Accelerator Program
Sports Technology Award
Best Technological Solution
We're passionate about data science, modelling and security.
We access and aggregate data from a wide range of sources, following rigorous security protocols to ensure all data is handled and transferred in a safe, secure and sophisticated ecosystem.
Free for any industry organisation, the NID contains more than 30,000+ sport & recreational site data uploads from governments and sporting organisations.
Supports any state/national sporting organisation or peak body to track participation across key demographics and benchmarks, and identify unmet demand opportunities.
Supports leisure, aquatic and fitness organisations to analyse facility performance, assist in optimal program scheduling, and identify unmet demand opportunities.
Supports all levels of government to track health and wellbeing KPI's across both leisure & sport infrastructure, and assist with future investment & planning decisions.
This report translates activity into monetary values against specific health, education and employment indicators.
Via a unique partnership with KPMG's Sport Advisory, we align best-practice international research & model principles with data on participants and attendance at local venues.
Delivering organisational evidence of their impact.
Better decisions are made to improve the health of communities.
This service is driven by the National Infrastructure Database and key insight generated from 5+ million users and the performance of thousands of facilities and clubs. The analysis reports are used by current and potential operators, state and local governments, and our strategic planning consultancy partners across Australia and NZ.
The accuracy of the predictive modelling is validated against actual outcomes across 100's of partners integrated into ActiveXchange's Network.
Leveraging our licensed Movement Data and advanced profiling data (Experian Mosaic segmentation) of users and local residents, coupled with TCACC’s extensive database and knowledge of the community sport sponsorship landscape, we have created a straightforward report service to bring additional funding streams into sport clubs via our State & National Sporting Organisation integrated network.
Each report provides ranking of commercial sponsorship value across SSO/NSO club sites and affiliated club site.
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